Program Overview: MSc in Strategic Marketing (Top-up) – 6 Months

Key Highlights of Online MSc in Strategic Marketing (Top-up) – 6 Months qualification are:

Fully Recognized and Globally Accepted Degree
Program Duration: 6 Months
Program Credits: 60
Designed for working Professionals
Format: Online
Student to faculty ratio of just 15:1
No Written Exam. The Assessment is done via Submission of Assignment
Same Degree which is given to Full Time students at the University Campus.

Study material: Comprehensive study material and e-library support available at no additional cost.
Tutor Assist available
Dedicated Student Success Manager
Timely Doubt Resolution
Regular Networking Events with Industry Professionals
Become eligible to gain direct entry into relevant Doctorate / PhD programme.
Enrolment is Ongoing for January, May and September intakes

This MSc in Strategic Marketing (Top-up) qualification will broaden your specialist knowledge previously gained at a professional level. In particular the module, ‘Marketing Research Project’ at Level 7 guides you to research into the key challenges marketing and brand professionals face in the industry. This module with further develop learners’ strategic marketing management, consumer behaviour and branding skills and their ability to focus on the requirements of implementing an organisation’s strategy.

The MSc in Strategic Marketing (Top-up) programme will update your marketing & branding toolkit and give you a broader stronger profile to enhance your career. Students are able to put their theoretical knowledge into practice through undertaking industry led projects, ensuring readiness for the world of strategic marketing and consumer behaviour after the completion of their degree.

The purpose of this MSc in Strategic Marketing (Top-up) is not just being an another academic course but the real purpose is to deliver a practical and realistic solution to a business-related strategic challenge, which in turn is supported by appropriate reference to theoretical and conceptual analysis.

What is the Entry Requirement?

For entry onto the MSc in Strategic Marketing (Top-up) qualification, learners must possess:
• Level 7 Diploma in Strategic Marketing with 120 credits
AND
• You must also have a minimum of 2 years’ work experience at graduate level, in either a managerial or professional capacity which may include voluntary work, placements, internships, project management etc.

What is this qualification Equivalent to?

This qualifications at RQF Level 7 represent practical knowledge, skills, capabilities and competences that are assessed in academic terms as being equivalent to:
• Master’s Degrees,
• Integrated Master’s Degrees,
• Postgraduate Diplomas,
• Postgraduate Certificate in Education (PGCE) and
• Postgraduate Certificates

What is the Course Content for this MSc Top-up programme?

Consultancy Project Report
You will undertake a final dissertation project and produce a report of no less than 12,000 words.
The top-up programmes consist of a compulsory single module ‘Consultancy Project Report’ worth 60 credits. The module provides the opportunity for you to examine an area of particular interest within an appropriate organisational context. The module is designed to make a major contribution to your professional and intellectual development, through enabling you to demonstrate your capacity for sustained independent thought, learning and critical reflection.
The purpose of this programme is to deliver a practical and realistic solution to a business-related strategic challenge, which in turn is supported by appropriate reference to theoretical and conceptual analysis.
The Consultancy Project Report is delivered and assessed by our UK based academic team using the virtual learning platform and Direct Support from your allocated Supervisor.

Is the Course Accredited?

Yes, the MSc in Strategic Marketing degree Top-up qualification is accredited and is validated and awarded by University of Chichester, UK.

How will this Online MSc Degree top-up 4 months help me in my career?

This course will help you to Boost your Salary, Increase your Professional Reputation, and Expand your Networking Opportunities

What are the other benefits you will gain?

Upon successful completion of your online MSc in Strategic Marketing (top-up) degree, you will also become eligible to gain direct entry into relevant Doctorate or PhD degree programme. Additionally this MSc in Strategic Marketing programme will offers you a wide range of career paths in the Business Management and Strategic Marketing and Consumer Behaviour domain.

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